Launched in September 2008, PureG™ is the world’s first line of Solvent Fine Art Media with archival certification.  The line consists of a highly advanced range of canvas and papers for the fine art and photographic markets. 

PureG is a brand with an environmentally conscious purpose.   “Pure” means that every product is manufactured free of commonly used, harmful additives such as optical-brighteners.  “G” represents our Green environmentally responsible initiative to rebuild forests by planting a tree for every single roll of a PureG product sold.  This is our commitment to the environment and our customers: “You buy a roll, we plant a tree”.   

PureG belongs to the global Breathing Color family of advanced inkjet media.